Moving beyond customer profile management, Autowoven enables businesses to take action on the intelligence gathered within AEP through Adobe Campaign or Marketo. By leveraging the customer profile data, Autowoven develops segmentation and targeting rules that help marketers personalize messages at scale. This includes designing custom campaign workflows that ensure the right message reaches the right audience through appropriate channels.
Enhanced Customer Insights:
Once customer profiles are consolidated and services around the customer profile are developed, Autowoven focuses on message delivery and establishing a feedback loop. This ensures that the messages delivered to customers are impactful, personalized, and aligned with the brand's standards. Autowoven offers various capabilities and services in this regard:
Develop a real-time customer profile that captures comprehensive customer information.
Having a central repository for customer data enables businesses to analyze and segment customer information more efficiently. It allows for the integration of data from multiple sources, including online interactions, transaction history, customer support interactions, and marketing campaign responses. By analyzing this data, businesses can identify patterns, correlations, and customer preferences that can drive personalized marketing and sales strategies.
Managing and analyzing customer data can be complex, especially when it is scattered across multiple systems. Autowoven streamlines this process by providing a centralized repository for customer data within Adobe Experience Platform. By consolidating and organizing your data, we ensure easy access, efficient data management, and streamlined analysis. This allows you to derive valuable insights quickly, make informed decisions, and drive increased conversions.
Perform batch and streaming data ingestion using the AEP Software Development Kit (SDK).
Monitor data ingestion flows in real-time to ensure data is ingested accurately and efficiently.
As an Adobe Certified Partner, Autowoven is committed to delivering exceptional results and enabling our clients to maximize the value of Adobe Experience Cloud. With our extensive experience, award-winning implementations, comprehensive training offerings, cost-effective solutions, and innovative accelerators, we are dedicated to driving your success in the digital realm. Partner with Autowoven to unlock the full potential of Adobe products and achieve your business objectives with confidence.
Is adobe cdp real time?
Improved Personalization:
In addition to integration with Adobe Campaign or Marketo, Autowoven offers integration services with email delivery platforms, enabling seamless communication with customers. For businesses seeking a comprehensive end-to-end solution, Autowoven also facilitates integration with Adobe Journey Optimizer, allowing for advanced customer journey mapping and optimization.
By consolidating customer profiles into a single, unified view and developing relevant services around it, Autowoven empowers businesses to leverage their customer data effectively. This enables personalized and targeted marketing campaigns, streamlined communication, and data-driven decision-making, ultimately leading to improved customer experiences and business outcomes.
Autowoven is proud to be an Adobe Certified Partner with extensive experience across the Adobe Experience Cloud platform. As a trusted partner, we have actively engaged in developer events, beta testing of new products, and innovation initiatives. This proactive approach allows us to stay at the forefront of industry trends, leverage new product features, and harness the power of trending digital technologies.
Through effective message delivery and the establishment of a feedback loop, Autowoven helps businesses enhance their communication with customers. By leveraging personalized message templates, optimizing message delivery across various channels, and continuously refining strategies based on customer feedback, businesses can improve customer engagement, satisfaction, and ultimately drive better business results.
Message Templates, Personalization, and Delivery: Autowoven configures Adobe Campaign for different delivery channels, such as SMTP, Amazon Simple Email Service (SES), or Mailgun. This configuration ensures that mass emails are sent out to users effectively. Moreover, Autowoven enables the setup of SMS and custom app messages, allowing businesses to reach customers through multiple communication channels. For consistent branding, Autowoven can integrate Adobe Experience Manager (AEM), facilitating the reusability of templates and image assets that conform to the brand's standards.
Step 01: Data Collection - Customer Data Inventory & Analysis
In this initial step, Autowoven collaborates with systems and departments within the organization to collect both real-time/streaming data and batch data. They ensure that the CDP captures a wide range of data from various sources, including web, mobile, and cloud applications. Real-time clickstream data is collected using tools like Adobe Launch or other tag management systems. Additionally, Autowoven assists in gathering batch data from enterprise resource planning (ERP), customer relationship management (CRM), and extract, transform, load (ETL) ecosystems.
At Autowoven, we understand the importance of training and support in maximizing the value of Adobe products. We offer customized training programs for our corporate clients, catering to both Product Owners and Developers. Our courses are practical, solution-oriented, and designed to empower your team with the knowledge and skills needed to succeed in implementing and utilizing Adobe products effectively.
In summary, Autowoven's expertise in message delivery and feedback loop management ensures that businesses can effectively communicate with their customers. By leveraging the power of the CDP solution and integrating it with delivery channels, providing personalized messages, and establishing mechanisms for feedback and improvement, Autowoven empowers businesses to enhance customer experiences and achieve their marketing goals.
Increased Conversion:
Enhanced Customer Insights:
The cost of AEP RT-CDP is typically determined by how much and how sophisticated of a customer's data is being gathered and maintained. The quantity of users and the number of necessary integrations are additional elements that could have an impact on the cost. Over several years, the majority of the clients Autowoven has dealt with spend upwards of a million dollars on licencing.
Businesses can gather, combine, and activate consumer data in real-time using the Real-time consumer Data Platform (CDP), an AEP feature, allowing them to provide personalised and pertinent experiences to their customers.
The precise conditions of the licence agreement will determine whether Real-time CDP is included or not with an AEP licence. Any licence agreement's conditions should be thoroughly read in order to comprehend the features and functionalities that are offered with the product. It's also crucial to keep in mind that extra charges can be necessary even if a feature or service is included with the main AEP licence.
To fully grasp the features and capabilities that come with an AEP licence and to choose the best option for your company's needs, it is always a good idea to speak with an expert like an Autowoven professional.